Posts by BBG&G Advertising & Public Relations
Buzzword of the Day: “Programmatic”
By: Debbe, President & CEO | October 2, 2018 “Programmatic” is an advertising buzzword that we seem to be hearing daily – even through programmatic media buying has been around for many years. If it’s new to you, it can seem complex, like smoke and mirrors. So, what exactly is programmatic advertising, and what are…
Read More4 New Facebook Features that will Increase Engagement
By: Kayla, Account Executive / Communications Specialist | September 5, 2018 Augmented Reality Ads Facebook is integrating augmented reality ads in Messenger and the News Feed. Michael Kors is one of the firsts to take advantage of this new ad feature. Users see what looks like a typical ad, but there is one difference –…
Read MoreWhat is IGTV? Why does it matter?
By: Kayla, Account Executive / Communications Specialist | August 2, 2018 It seems like everyday there are new features being added to Instagram. It’s impossible to keep track of everything and understand what really matters for your business. Instagram recently launched IGTV and it has the social community doing back flips! “IGTV, a new app for…
Read MoreHow Brands Can Get Started Building a Successful Marketing Strategy
When our President and CEO Debbe Garry was asked to be a guest on WKIP’s Chamber Weekend Sunrise Show, she shared her expertise about the current state of marketing and how brands can lay the foundation to create stellar, impactful campaigns. We wanted to share some of that insight with you. In this article, we’ll…
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