October 15, 2015
social media

Selecting the right social media platforms for your business

Social media is just that, social. Followers on Facebook enable your business to have conversations with prospects and customers, and Twitter is a megaphone that’s perfect […]
October 15, 2015
content marketing

Be a thought leader in your industry

Consumers are all over the Internet looking for information, watching videos, downloading white papers, scanning websites, and engaging through social media. Content marketing uses all those […]
September 25, 2015

The Web’s 10 Second Rule and Information Architecture (IA)

Nielsen Norman Group reports that it only takes 10 seconds for a website visitor to decide if they’re going to stay on your page.1 As attention […]
September 25, 2015

Uh-oh, your home page is not always where a visitor will land

It’s like walking into the middle of a movie, only no popcorn. No matter how well you organize and plan your website, you just never know […]