Tourism
Travel Takeaway Tuesday Part II
There’s been a lot of changes in the past few weeks. Has your destination made adjustments to your current marketing efforts? Our team has been attending Connect Travel webinars, as well as other helpful travel online events. Here are our latest takeaways: Stop Your Campaign Pauses When COVID-19 first caused closures and a halt on…
Read MoreDestination Marketing Examples During Crisis
Yes, travel has slowed to a trickle this season due to the coronavirus, and the summer forecast is still uncertain. However, depending on your destination’s staffing and budget resources, you should still be doing some promotion to “stay in the game.” People are armchair traveling, and dreaming about where they’ll go as soon as they…
Read MoreTravel Takeaway Tuesday Part I
The tourism and travel industry has taken one of the hardest hits from COVID-19. We’ve stayed tuned to what’s going on through webinars and community chats to support one another. Our team will be attending webinars and other online events in the next several weeks to keep up with organizations representing tour operators, destination marketers,…
Read MoreWhere to Take Your Destination Marketing Strategies Now
By Traci, Destination Marketing Manager | February 12, 2020 I wish I had a crystal ball, but barring that, I rely on research, data, and trends when creating marketing strategies for our travel, tourism, and hospitality clients. I have go-to information sources, like the U.S. Travel Association, PhocusWright, and Skift.com. But I also learn a…
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