BBG&G Blog: Expert Insights on Marketing
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Women continue to make great strides in the business world, overcoming challenges and pioneering their own paths. In this personal and insightful Q&A with Christine Walsh, President of Alpha Graphics, Inc., we gain valuable insights into the world of professional growth from a female perspective. Alpha Graphics has distinguished itself…
Read MoreAs we approach Women’s History Month and International Women’s Day, we proudly embrace our identity as a women-owned enterprise. At BBG&G Integrated Marketing, our team stands as a shining testament to the power and resilience of women in business. Meet the incredible individuals who drive our success: Deborah Garry, CEO…
Read MoreMarketing has evolved dramatically in recent years, thanks to the introduction of Artificial Intelligence (AI). These intelligent tools help in automating menial tasks, analyzing complex data, and predicting market trends with unprecedented accuracy. Yet, in this brave new world, the human touch in marketing is more critical than ever before…
Read MoreHaving a robust marketing plan is non-negotiable. It not only outlines your organization’s strategy and direction but also equips you to adapt to the fluid marketing landscape expected in 2024. Unlocking the potential of a well-crafted marketing plan empowers you to pinpoint your target audience and showcase how your product…
Read More2024 is set to be an exciting year for marketers worldwide, as we anticipate several emerging trends to come into full bloom. Here, we shine the spotlight on key areas that will shape the marketing landscape, based on an extensive body of research and insights. 1. Data Privacy Takes Center…
Read MoreBy Deborah Garry, Founder & CEO As I was developing a presentation I gave recently on AI & Marketing, I was struck by the emphasis I found on developing a sound and thoughtful AI corporate policy. As you begin to integrate AI tools into your processes and procedures, consider mitigating…
Read MoreBy Deborah Garry, Founder & CEO There has been tremendous media coverage and hype around AI lately – and for good reason. Although Artificial Intelligence has been around with us since the 1950’s, AI has seen a resurgence in growth and interest driven by today’s computers’ computational power, speed, and…
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