December 16, 2015
travel tourism marketing hudson valley new york state

Capture and Inspire Travelers with Instagram

Picture this: you’re sitting on the beach in Saint Tropez, drink in hand, and you snap a photo of the gorgeous sunset. What’s next? Sharing it […]
November 24, 2015

Tracking ROI through Marketing Automation

Web analytics, performance reports, and leads, oh my! The never-ending data pile that’s scattered in an excel spreadsheet, which you avoid opening at all costs. Sound […]
November 17, 2015

ROI on PR Campaigns

Although it has traditionally been used in relation to capital and sales, it could be argued that public relations’ return on investment should not be measured […]
November 11, 2015

Marketers Take Note: Millennials Crave Craft Beer

When you envision craft beer, you don’t immediately think of Millennials. After all, this demographic, which consists of people born between the early 1980s and early […]