June 2, 2017

4 Keys to a Readable Blog Post

When browsing blogs or scrolling through social media, people aren’t typically looking for a textbook; they’re looking for quick, bite-sized nuggets of information that are easy […]
June 1, 2017

Community Branding (Find Ellenville)

Brand identities are not limited to retail and professional services. Like a family emblem, a community brand unites the locals and proudly shows off their home […]
April 28, 2017

A GPS Generation: Advertising with GeoTargeting

“99% of people don’t market in the year that we actually live in.” –Gary Vaynerchuk Yelp’s “Check In” features were launched in 2010. That was seven years […]
April 28, 2017

Crafting Dutchess Craft Beverage

For decades, beverage makers in Dutchess County, NY, have taken a locally-focused, earth-to-bottle approach to their craft. Award-winning wines, beers, and spirits are a testament to […]