January, 2005
BBG&G ADVERTISING/PUBLIC RELATIONS ADDS HEALTHCARE INDUSTRY LEADER TO CLIENT ROSTER
BBG&G Highlights Schervier Nursing Care's Compassionate Approach

Middletown, NY – BBG&G, an award-winning advertising and public relations agency headquartered in Middletown, NY, announced today that they have contracted to develop advertising/public relations campaigns for Bon Secours New York Health System in Riverdale,NY. Bon Secours New York Health System, which includes the Schervier Nursing Care Center, the Burke at Schervier Short-Term Rehabilitation Program, Schervier Long Term Home Health Care, and Frances Schervier Apartments, offers patients and residents the best possible medical and nursing expertise combined with the emotional and spiritual support that so many fast-paced healthcare programs are forced to neglect.

While BBG&G has generated advertising and PR campaigns for clients in a variety of industries over the course of their 8 years in business, their expertise in the healthcare industry remains a special source of company pride and has earned them a solid reputation among healthcare organizations throughout the region and beyond. Some of the clients who have benefited from their services include Bon Secours Community Hospital, St. Anthony Community Hospital, Montefiore Medical Center, and Horizon Family Medical Group. Says BBG&G President Deborah Garry, "We are thrilled to be adding Bon Secours New York to our roster. They are totally devoted to the promise of caring not only for the body but for the mind and spirit of their patients as well. Every program they create embodies this promise. It's beautiful, and it is inspiring, and we look forward to creating campaigns that will highlight their approach."

The nine-acre campus in Riverdale includes the Frances Schervier apartment complex providing housing for low income elders and people who are mobility impaired. The Schervier Nursing Care Center provides 364 beds in private or semi private rooms. On-site facilities offer patients and residents audiology, dentistry, optometry and podiatry services. The Long Term Home Health Care program provides both nursing and social services, including nutritional counseling, day care, and transportation. The Burke at Schervier Short-term Rehabilitation program provides medical excellence for a variety of illnesses and injuries, including orthopedic, stroke, cardiac, neurological, wound, post amputation and more. Programs are tailored individually for every single patient.

Bon Secours New York Health System is a member of Bon Secours Health System, a-not-for-profit Catholic health system located in Marriottsville, MD that owns, manages, or joint ventures with hospitals, long-term care facilities, home care agencies, assisted-living facilities, and independent-living facilities. Primarily on the east coast, Bon Secours Health System consists of more than 28,000 caregivers serving 15 communities in nine states.

BBG&G is located at 633 Route 211 East, Middletown, New York 10941.
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