October, 2006

YET ANOTHER AWARD FROM HEALTHCARE INDUSTRY IS TONIC FOR AD AGENCY HEART AND SOUL

BBG&G Advertising Receives Prestigious Award For Healthcare Marketing

BBG&G Advertising, located in Middletown, NY, is proud to announce that it is the recipient of a Healthcare Marketing Report’s 23rd annual Healthcare Advertising Award.  The Healthcare Marketing Report’s national competition celebrates the rapidly changing field of healthcare marketing and advertising by creating opportunities for marketing professionals to compete and singling out the best of the best with awards based on creativity, marketing execution and message impact.

Having won several awards in previous years, not only for their work on behalf of healthcare clients but for their advertising campaigns generally, BBG&G is no stranger to accolades and acclaim. The Healthcare Advertising Award received this year is a Merit Award in the Newsletter category for the “Vision” newsletters written, designed, and produced for BBG&G’s client Bon Secours New York Health System. The newsletter highlights ongoing innovations, renovations, and news of interest to families and friends of the Bon Secours’ Schervier Long-Term Skilled Nursing Center, the Burke at Schervier Short-Term Rehabilitation Center, and the Schervier Home Health Care Program.  Mirroring the mission message of Bon Secours itself, BBG&G’s marketing focuses on their client’s commitment to administer not only to the body but to the heart and soul of patients as well.

The principals at BBG&G are particularly proud of their work for Bon Secours. Says BBG&G President Deborah Garry, “We take the time to really get to know our clients and to find out what makes each of them tick. Our campaigns are created to highlight not only the goals of each client but the distinctive spark that makes them shine. In the case of Bon Secours, we’ve found a way to emphasize the genuinely heartfelt way they do their business. To have the healthcare industry acknowledge us for that invigorates us as an agency and confirms that we are on the right track.”

BBG&G is a full service advertising, marketing and public relations agency servicing a wide range of local and regional clients with a specialized focus on the healthcare, financial services, and franchise promotion industries.

For more information about BBG&G, contact Deborah Garry at 845.695.1880 or by email to DeborahGarry@BBGGADV.com.

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