4 SEM Strategies You’re Missing

Feel like you’re on a sinking ship and your website traffic is lost at sea? Don’t send a distress signal just yet! You may be missing one of these key strategies that can boost your website ranking. Here are 5 Search Engine Marketing tactics that you must-add to your list!

All About That Local Search

Have a Google Business page? You should! Google boosts the page ranking of those who have a profile, not to mention that if a customer searches for your business, they can easily find your contact info and address.

It’s Not What You Type; It’s What You Say

Thanks to voice recognition software like Siri, brands must now optimize their keyword strategy to include terms used when speaking and typing.

A Video is Worth 1,000 Words

YouTube continues to dominate, but Facebook video is on the rise too! And brands are taking notice of the how entertaining customers through video can raise awareness and increase conversion rates to their brand.

Use Organic & Paid Search

The question is not which one works best; it’s how can I use them both to boost website traffic. The answer? List out the pros and cons of each to see what would work best based on your objective.

Tailored Search Results

Nowadays, search engines are all about delving relevant search results based on a users behaviors and interests. So how can you win? Make sure you’re creating high quality content that peaks your audience’s interest.

Ready to launch your SEM in to the stratosphere? Give us a call at (845) 615-9084 and we can help you update your strategy to include these tactics, and more!