Posts by BBG&G Advertising & Public Relations
5 Trending Topics to Guide Your Marketing Strategy for June and July 2018
The golden rule of business marketing is to cater to your audience’s interests, likes and needs — without hitting them over the head with “buy this!” messaging all the time. Tapping into upcoming holidays, seasonal events and social media trends caters to what they’re doing and thinking about (and gives you wiggle room to promote…
Read MoreTell Your Story Live on Social Media: Why? How?
By: Bethany | April 2, 2018 Chances are you’ve watched a live video recently. Get ready to watch even more. According to a Livestream survey, 82% of users prefer live videos over other social posts. With Facebook’s new algorithm, and constant changes in technology, this statistic is only bound to grow. So, how can your…
Read MoreIt’s Time to Include Marketing Automation in Your Email Marketing
By: Brittany | March 20, 2018 Here’s why. Marketing automation connects the dots to deliver the right message to the right customer at the right time. Sounds like a fancy version of email marketing, but it’s actually the back-end work of a robust, intuitive platform that gets results! This system generates qualified leads though multiple…
Read MoreTwo Types of Travelers: Baby Boomers vs. Millennials
Takeaways from the New York Times Travel Show By: Bethany | February 8, 2018 Some of the BBG&G team attended the New York Times Travel Show on January 26. We like to stay on top of travel industry trends, and this event is an opportunity to sit in on sessions on new research. Key Takeaway…
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