Posts by designdept
More Than A Social Media Specialist: Silvia Marin
Meet Silvia, our social media specialist! I got the chance to interview her, taking time from her busy schedule to find out a little bit more about why she chose this career, where she finds inspiration, and her future goals. As our social media specialist, Silvia is in charge of creating fresh and trending social…
Read MoreAI Marketing 101: What you need to know
AI is here to stay. It is being used by industries everywhere – whether we see it or not. Marketers continue to use AI technology to deliver innovative customer experiences and value. But first, let’s define AI Marketing. Artificial intelligence (AI) marketing is the process of leveraging AI methods and tools such as data models,…
Read MoreUsing Technology to Expand Your Business Across Global Borders
Needless to say, the COVID pandemic affected small to medium-sized enterprises (SMEs) across the globe. In Southeast Asia, as elsewhere, many turned to cross-border e-commerce as a means of finding new customers, reaching new markets, and staying afloat. Consumers did the same. Globally, more than 50% of consumers are online. In southeast Asia, 76% are…
Read MoreElevate Your Emarketing
Email marketing is a cost-effective tool in a marketer’s toolbox. It creates impactful and personalized messaging that nurtures leads, increases return on investment (ROI), and reduces churn rate to maximize a customer’s digital experience. But, if you are not using it according to industry best practices, you could be missing out on new opportunities with…
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