Advertising
TRY THIS: Two Tactics to Reach 145 Million Smart Speakers
By Kayla, Account Executive / Communications Specialist| March 9, 2020 Do you have one in your home? According to Strategy Analytics, the global smart speaker market reached a new high in 2019 with sales of 146.9 million units, an increase of 70% over 2018. Amazon was the leading brand with 26.2% market share, and…
Read MoreSuper Bowl Ads Over the Decades
By Meredith, Copywriter | January 21, 2020 Chiefs vs. 49ers…who cares? We watch the Super Bowl just for the commercials! Scheduled for Sunday, February 2, Super Bowl LIV – along with a whole new lineup of ads – will be vying for our attention. While these pricey spots inevitably result in spirited water cooler discussions…
Read MoreFour Spooky Marketing Mistakes
By Bianca, Account Coordinator | October 21, 2019 A strong marketing campaign has the potential to successfully promote a product or service to your intended target audience. However, thoughtless marketing can do the exact opposite…and even potentially tarnish your brand’s reputation. Are you making any of these four common, yet scary marketing mistakes? 1. Lack…
Read MoreMarketing Solutions for the Healthcare Industry
By Deborah Garry, President & CEO | August 26, 2019 At BBG&G, we keep our finger on the pulse of the key trends affecting healthcare organizations, and in doing so, realize that they might benefit from technology-enhanced marketing solutions. One of the most promising is marketing automation, described in this post here in greater detail.…
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