Digital Marketing
Are You Following Influencer Guidelines?
By Bethany, Social Media Strategist | March 2nd, 2020 Scoring free brand products was just the beginning of “perks” for influencers back when they first emerged in the industry. Now influencers have grown to making the big bucks for endorsing brand products on their social channels. These perks come at a price though. Believe…
Read MoreVideo: What Can Digital Marketing Do For Your Business?
By Debbe, President & CEO | January 27, 2020 We see it time and time again that digital marketing drives interest and qualified leads to your website. In recent years, digital programmatic advertising has become a requirement for all businesses. Have you implemented digital programmatic? Now is the time. If you’re unsure if digital marketing is…
Read MoreThree Important Digital Marketing Platforms for Gen Z and Gen Alpha
By Meredith, Copywriter | January 13, 2019 If you’re a parent, you’re all-too-familiar with hearing the “buy me something” refrain. Kids will tell you what they want you to buy – from food to toys and even trips to fun destinations. Bottom line: kids are consumers. They have influence on their parents’ purchasing decisions. And…
Read MoreThe Importance of Tracking Social Media Analytics
By Bethany, Social Media Strategist | January 6, 2020 Paid social media campaigns continue to rise this year, and we see that more businesses are allocating their media buys to social media advertisements.When I attended Digital Marketing World Forum back in September, I had the opportunity to hear from experts on how they are managing…
Read More