Lead Generation & Marketing Automation
Unlocking Success: 10 Must-Have Features in Marketing Automation Tools
With the global marketing automation market expected to more than double from 5.9 billion US Dollars in 2023 to $13.7 billion by 2030, marketing automation is no longer a luxury — it’s essential for success. Once reserved for corporate giants, marketing automation has now leveled the playing field. Today, 91% of marketers consider it essential,…
Read MoreWhat White Lotus Reveals About the Modern Female Traveler—And How Travel and Tourism Brands Can Respond
HBO’s mega hit White Lotus isn’t just a TV guilty pleasure — it’s a cultural mirror, reflecting the deep, often unspoken emotional undercurrents that define travel, and in particular for women audiences. As a WBENC certified woman-owned and operated business, BBG&G believes the show’s power lies in its exploration of expectations versus reality, especially through…
Read MoreThe Value of Partnering with a Marketing Agency
The marketing landscape has evolved dramatically in the past decade, bolstered by rapid technological advancements and shifting consumer expectations. Reaching target audiences is no longer a straightforward process. Businesses must now tackle numerous platforms, complex algorithms, data analytics, and emerging trends to stay relevant. This increasing complexity has left many companies asking, “What’s the most…
Read MoreCelebrating Growth, Innovation, and Success: A Look Back at BBG&G’s 2024
By Deborah Garry, President & CEO 2024 was a formative and exciting year for us at BBG&G. We have a lot to celebrate – new projects, new clients, new technology, and new team members we have brought on board. We’ve built new capabilities, won more awards for our work, and most importantly, helped our clients…
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