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An active online presence is increasingly one of the most important ways a company can connect with their customers. We wanted to give Nancy’s of Woodstock Artisanal Creamery a head start well before their opening. The ice cream shop’s owners came to us at the dawn of their existence, in the tender stage where ideas…

On April 27, some of BBG&G’s staff had the opportunity to attend the Generate Conference in New York City. We’d like to share a few of the things we learned – specifically, about building a human-centered culture in the creative workplace. Whenever a company sells something, they sell more than a product or service; they…

When browsing blogs or scrolling through social media, people aren’t typically looking for a textbook; they’re looking for quick, bite-sized nuggets of information that are easy to digest. A massive, intimidating chunk of text will cause their eyes to glaze right over without reading a single word – even if all the information they’re looking for…

“99% of people don’t market in the year that we actually live in.” –Gary Vaynerchuk Yelp’s “Check In” features were launched in 2010. That was seven years ago. Using GPS technology for commerce and community is nothing new, yet so many businesses fail to utilize the tool. If you’re in that boat, we can help bring…