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How To Construct an Effective Call-to-Action
Algorithms may change regularly, but some things stay the same: people are more likely to do something if you invite them to do it. It goes back to print ads and TV commercials including the words “call now.” Though the concept has evolved over the years, it’s just as necessary in helping your customers along…
Read MoreLive Stream Video Marketing 101
There’s been a lot of buzz going around regarding a new trend that’s on the rise: Live Stream Video. Many have heard the phrase, but are still a little in the dark about what it is and why it pertains to them. If you’re in that boat, read on! We’ve broken it down to basics…
Read MoreA movie’s worth a million words (1.8 million, to be exact)
The world of marketing is in constant motion, evolving to adapt to consumers’ wants; and the stats say they want just that: motion. Video consumption is on the rise, and so are the conversions that come with it. Youtube says that video consumption increases by 100% every year According to Facebook, video views per day…
Read MoreAutomated Marketing
When we hear the words “marketing” and “automation” in the same sentence, it’s common to assume it means spam sent from a lifeless machine; but the truth is, Marketing Automation actually allows a business to be more personal in their company-to-customer relationships. Here’s why. What is Automated Marketing? Nurturing 10 leads manually is easy enough,…
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