Unlocking Success: 10 Must-Have Features in Marketing Automation Tools

Unlocking Success: 10 Must-Have Features in Marketing Automation Tools

With the global marketing automation market expected to more than double from 5.9 billion US Dollars in 2023 to $13.7 billion by 2030, marketing automation is no longer a luxury — it’s essential for success. Once reserved for corporate giants, marketing automation has now leveled the playing field. Today, 91% of marketers consider it essential,…

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What White Lotus Reveals About the Modern Female Traveler—And How Travel and Tourism Brands Can Respond

What White Lotus Reveals About the Modern Female Traveler — And How Travel and Tourism Brands Can Respond graphic

HBO’s mega hit White Lotus isn’t just a TV guilty pleasure — it’s a cultural mirror, reflecting the deep, often unspoken emotional undercurrents that define travel, and in particular for women audiences. As a WBENC certified woman-owned and operated business, BBG&G believes the show’s power lies in its exploration of expectations versus reality, especially through…

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Canva Just Leveled Up—Here’s What Social Media Managers Need to Know

Canva Just Leveled Up—Here’s What Social Media Managers Need to Know

Canva recently hosted its annual Canva Creates conference, and while I didn’t get the chance to see Cynthia Erivo live (a true heartbreak!), I did tune into the keynote—and wow, did it deliver. The newest features are clearly designed with creators in mind, aiming to make the content creation process more seamless, efficient, and collaborative.…

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