How to Optimize for Social Media Search

How to Optimize for Social Media Search

What is Social Media Search and why is it important? According to an Internal study by Google, 40% of 18 to 24-year-olds are now using social media as their primary search engine. More people are posting their experiences, reviews, and opinions on social media allowing others to make purchasing decisions based on real people. Here…

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Generate Leads on LinkedIn Sales Navigator [Infographic]

Generate Leads on LinkedIn Sales Navigator

Have you ever received InMail messages on LinkedIn? Did some of them contain a pitch message about a service or educational information? Most of the time, it probably was a pitch message selling you something. But have you ever wondered how they found you? LinkedIn Sales Navigator, available for individuals or teams, is the best…

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More Than A Social Media Specialist: Silvia Marin

Silvia working at desk looking at computer

Meet Silvia, our social media specialist! I got the chance to interview her, taking time from her busy schedule to find out a little bit more about why she chose this career, where she finds inspiration, and her future goals. As our social media specialist, Silvia is in charge of creating fresh and trending social…

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Run Your Instagram Account The Influencer Way

Woman in blazer holding a cell phone

What is an influencer? And why does it seem like they’ve taken over the internet? They seem to be all over Instagram and TikTok. So how exactly are they getting so popular, and how do we learn from their fame? Influencers are people that gained a following on social media and can influence consumer habits.…

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