Driving Success: Unleashing the Potential of Public Relations and Social Media

Driving Success: Unleashing the Potential of Public Relations and Social Media

Public Relations is all about crafting and conveying your organization’s story while effectively managing your reputation via various media platforms. These platforms range from traditional news sources to social media and influencer marketing, encompassing a wide spectrum of channels. By leveraging social media and PR hand in hand, businesses can effectively cultivate a favorable perception,…

Read More

Why AI Generators Aren’t Enough

Why AI Generators aren't enough

Artificial Intelligence (AI) has continued to grow in popularity in the last few months and we are starting to see it become more prominent in the marketing world. Tools like ChatGPT, Canva Magic Write, Jasper AI, etc. are making it easier to create content, form ideas and be more efficient. But, are AI generators alone…

Read More

How to Optimize for Social Media Search

How to Optimize for Social Media Search

What is Social Media Search and why is it important? According to an Internal study by Google, 40% of 18 to 24-year-olds are now using social media as their primary search engine. More people are posting their experiences, reviews, and opinions on social media allowing others to make purchasing decisions based on real people. Here…

Read More

Generate Leads on LinkedIn Sales Navigator [Infographic]

Generate Leads on LinkedIn Sales Navigator

Have you ever received InMail messages on LinkedIn? Did some of them contain a pitch message about a service or educational information? Most of the time, it probably was a pitch message selling you something. But have you ever wondered how they found you? LinkedIn Sales Navigator, available for individuals or teams, is the best…

Read More