Web/SEO
Case Study: User-friendly website for a healthcare leader
Helen Hayes Hospital is a leader in the field of physical rehabilitation and research since its founding in 1900 and is widely recognized as one of the nation’s premier physical rehabilitation hospitals. They provide innovative and compassionate care to individuals following catastrophic injuries and disabling surgeries or illnesses, enabling them to resume their highest level…
Read MoreNew Challenges Facing SEO Practices
Search Engine Optimization (SEO) remains the foundation of digital marketing, with search driving around 50% of website traffic on average. In recent years, it has become increasingly more challenging to drive organic search to your website. The MarTech Enterprise SEO Platform: A Marketer’s Guide digs into some of the new complexities around SEO. And we…
Read MoreWhat You Need to Know About The New Google Algorithm
Google rolled out a new algorithm in July, which was preceded by two spam updates. The updated algorithm affected the ranking system Google uses to prioritize its websites in searches. This means, depending on how well maintained your website is, your site will do better or worse because of this update. Now, let’s unpack that.…
Read MoreTwo New Mobile-Friendly Websites
We recently launched two new websites – Helen Hayes Hospital and New York State Bridge Authority. Read on to see how we did it! The New York State Bridge Authority (NYSBA) has successfully worked to maintain and operate key Hudson River crossings for the recreational, social, and economic benefits of the people of the region.…
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