Case Study: Award-Winning B2B Website
Our client’s, Wagner Technical Services, website recently won a Gold Hermes Award for website design. In honor of the win, we thought it would be helpful to share how we did it!
We know that many customers are skeptical about a website with poor design. In today’s digital world, customers can judge a company’s legitimacy just by glancing over its website.
Videos have been proven to get people’s attention better than images and texts. They increase the engagement of customers with a web page and can influence purchasing decisions.
Wagner Technical Services provides a variety of services, such as electric and gas distribution design, work order preparation, drafting, estimating, inspections, and custom software development. Wagner came to BBG&G with a common challenge among B2B companies — customers and prospective clients were not always clear on all the services they could provide.
Our goal was to provide a seamless website that would navigate visitors to learn more about the services Wagner offers, leaving them with a clear understanding of what they represent. We focused our creative services on developing a clean and organized website, as well as improving its responsiveness and functionality to allow visitors to navigate seamlessly through the site.
Given the success that we know videos have on a website and beyond, BBG&G produced a 2-minute video that visualizes the comprehensive services Wagner Technical Services provides and a step-by-step portrayal of how a project is rolled out.
The most important asset any company has is its website. It is essential to keep it fresh, seamless, and relevant to your target audience. Are you ready to redesign your website? Click the link below to schedule a free consultation with one of our digital specialists.
By Kayla, Account Executive / Communications Specialist | June 28, 2021
