The Healthcare Consumer Experience: How to Address Their Concerns in a Post-Pandemic World (Ebook)

COVID-19 has affected consumer behaviors across the board, whether they’re buying dental floss or deciding on a doctor. Our infographic, “How COVID-19 Affected Consumer Behavior”, highlights how things have changed in recent months.

After hours of research, we realized there was more to explore when it comes to industry-specific consumer behavior. Today, healthcare consumers...

  • feel like it should be easier to find healthcare providers and insurance companies.
  • don’t fully trust their providers.
  • are seeking a simpler way to shop for care.
  • find price transparency a challenge.
  • want better forms of communication.

We’ve outlined possible solutions to the problems healthcare consumers are facing as well as how to incorporate them into your marketing strategy. Ready to learn more? Download the Healthcare Consumer Experience ebook here: https://bbggadv.com/healthcare-consumer-experience/.

By Kayla, Account Executive/ Communications Specialist | February 9, 2021

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