Posts Tagged ‘branding’
Branding Your Business
Branding is essential for the success and longevity of your business. Here at BBG&G, we help you define, build, and promote your brand. It is never too early, or too late, to work on your branding! We created a quick video to help you understand: 1. Branding is your business. Your brand is the perception…
Read MoreRebranding 101: Signs it’s Time for a Rebrand & How to do it
BBG&G recently went through a rebranding to kick off our 25th year. Our motives behind it were simple: it was time. We essentially had the same logo since our founding in 1997, but our services, skillset, and market had expanded exponentially. We noticed that our competitors were taking a more modern approach to their image.…
Read MoreB2B Branding: A Spicy Case Study
In the spirit of the season, do you ever think about what you would do if you couldn’t get your Pumpkin Spice Latte from Dunkin’ or Starbucks this fall? The possibility fills me with dread. Flavoring ingredients get to these coffee purveyors through the supply chain. Food service companies such as these need a reliable,…
Read MoreTravel Takeaway Tuesday Part XI
As we tourism and travel marketers look towards the future, it’s important to look back. How have we changed? What should we do differently? Has our purpose changed in light of how the industry has been affected? This week’s Connect Travel webinar focused on strategy and planning for the future while learning from our past…
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