Posts Tagged ‘digital marketing’
AI Marketing 101: What you need to know
AI is here to stay. It is being used by industries everywhere – whether we see it or not. Marketers continue to use AI technology to deliver innovative customer experiences and value. But first, let’s define AI Marketing. Artificial intelligence (AI) marketing is the process of leveraging AI methods and tools such as data models,…
Read MoreCreative Conversations with Lisa Foti, Managing Partner & Senior Producer at Captain Creative
Expert in Experiential Marketing Lisa is friendly, funny, warm, and welcoming. As we sat down via Zoom for our interview, it was like sitting down with an old friend. When she admitted that this was her first time being interviewed, I sighed with relief because this was my first time interviewing someone outside of a…
Read MoreWhat are Ad Blockers?
I’m sure by now you’ve heard of ad blocking. Ad blockers have been around for years, but in the past year advertisers everywhere have started freaking out about them. Before I get ahead of myself, let’s start with the basics. What are ad blockers, exactly? Ad blockers – or content blockers – are programs that…
Read MoreTake Advantage of Our Free SEO Audit
Search engine optimization (SEO) is the practice of increasing traffic to your website by adding improvements such as keywords, long-tail searches, and content. By adding these improvements, your website will have increased visibility on search engines like Google. Click here to learn Why SEO Matters Now More Than Ever. Some of the Benefits of Strategic…
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