Posts Tagged ‘marketing strategy’
The Evolution of Travel (Infographic)
A global pandemic has changed our way of life, including how we travel. As people in the tourism and travel industry, it’s important to have a thorough understanding of our audience. We’ve collected some of the top industry statistics to help you build a targeted marketing strategy to meet the needs of travelers today. This infographic…
Read MoreThe Do’s and Don’ts of a Drip Campaign
You’ve got an abundance of leads knocking at your door. Reaching out to each and every prospect could take hours, not to mention that you could be reaching in the dark when delivering your pitch. Why not capture and nurture qualified leads with a customized drip campaign? It automatically delivers relevant content straight to visitors…
Read MoreHow to Set Up a Social Listening Strategy
What is the secret to staying afloat in today’s fast-paced, digital world? Social Listening. Not only does it give brands a wealth of information about consumers’ attitudes and behaviors, but it gives them the opportunity to respond. In a post-COVID world, it’s never been more important to build a community online. So, take your social…
Read MoreThe 5 “W’s” of Storytelling in Destination Marketing
Emotion drives people to take trips, visit attractions, and dine in restaurants. Certainly, in these times, emotions and perceptions play a key role in visitors’ decision making. How you tell your story is integral to tapping into consumer’s emotions, alleviating any travel concerns they may have, and luring them your way. Let’s break down the…
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