Marketing Non-Predictions for 2021

marketing strategy and planning

The end of the calendar year usually brings a slew of predictions on what’s going to change or evolve in business over the following 12 months. We’ve set the trend-watching aside, because as 2020 taught us…the best-laid plans often go awry. So, this year, we’re focusing on what we know, and present our “non-predictions” for…

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Travel Monthly Round-Up: October

The Value of UGC in 2021 In a pre-pandemic world, October would mean the start of mapping out destination marketing strategies and planning for the new year. This year obviously looks a lot different. For destination marketing organizations planning for 2021, it’s important to be fluid and strategic about planning. Recently, we attended a webinar…

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Travel Monthly Round-Up: September

Travel Monthly Round-Up: September

We’ve seen a lot of change in the travel industry in the past few months, as well as some creative ideas for destinations to recover — as we’ve spotlighted in our bi-weekly Travel Takeaway Tuesdays.  As DMOs and destination marketers begin to prepare marketing strategies for 2021, we’re keeping our pulse on the latest travel…

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Travel Takeaway Tuesday Part X

analytics on laptop

Over the past few months, we’ve seen excellent examples of destination marketers taking agile and adaptable approaches in their marketing campaigns. Now’s the time to think on your feet, and get creative in promoting your destination. Thanks to Connect Travel for continuing to provide great advice and sharing solid case studies.  Here are our latest…

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