Posts Tagged ‘tourism’

Is your hotel website hurting your business instead of helping? Let’s face it, with so much competition we need to do all we can to win business in the tourism industry. The truth is, many hotels haven’t put the time or money into their website to match their property. Often times, hotels have the latest…

Given the growth of travel and tourism, it’s become harder and harder to stand out in the industry. Excellent customer service is one thing that can differentiate you from your competitors. Selling an experience is what tourism is all about and creating videos to do that will help you.  Gathering data to create profiles and…

In any marketing campaign it’s important to target your audience based on their demographics and previous spending patterns. This year, over 70% of travel plans were made by women (www.about.com). Women are planning business trips, college visits, family vacations and family reunions. When it comes to leisure travel, women make 94% of the final decisions…

International travel has grown significantly in recent years and this rise is expected to continue. According to the World Tourism Organization (WTO), by 2030 the number of people crossing international borders is expected to exceed 1.8 billion per year. How can our local regions benefit from these revenue streams? If you want to appeal to…