Posts Tagged ‘website’
Marketing Non-Predictions for 2021
The end of the calendar year usually brings a slew of predictions on what’s going to change or evolve in business over the following 12 months. We’ve set the trend-watching aside, because as 2020 taught us…the best-laid plans often go awry. So, this year, we’re focusing on what we know, and present our “non-predictions” for…
Read MoreThe Do’s and Don’ts of SEM
Search Engine Marketing (SEM) is crucial to utilize to establish your business’s online presence and continue to drive traffic to your website. We use Google Adwords to achieve a good SEM strategy for our clients, and we know that it takes a bit more than plugging in keywords and audience metrics. So how do you…
Read MoreTravel Takeaway Tuesday Part VIII
Now that we’ve settled into the second half of the year, has your destination considered next steps for the rest of 2020, and beyond? Thanks to Connect Travel for keeping us up-to-date on the latest trends in the travel industry, we have insight on what to consider in your 2021 planning — and how to…
Read MoreIt’s Time for Your Mid-Year Marketing Checkup
So far, it’s been a challenging year for marketers. We talked about this in our recent webinar, and suggested that it’s a good time to pivot to mostly digital strategies. The month of July is a good time to re-assess your annual marketing plan, especially this year. You can see if you’re meeting your targets,…
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