When History Calls – Create a Tour

By Bethany, Social Media Strategist | September , 2019

Many popular shows lately have reignited our interest in specific time periods of the past, and have grown large fan bases. Some destinations have found opportunity to take the shows that we have grown to love, and let us see these historic attractions in-person.

The Downton Abbey movie is set to premiere later this month. If you are up to visiting Britain, you can visit Highclere Castle and walk through the same parlors of Lord Grantham himself. The Downton Abbey set locations are now historic walking tours.

Similarly, The Crown’s popularity is continuing to grow in anticipation for Season 3 premiere set to come to Netflix in November. Avid viewers can get a glimpse at how the royal’s lived not only by visiting Buckingham Palace, but taking a walking tour of London.

Here in the U.S., there are many opportunities to relate a historic site or attraction a popular series in order to build some interest. For example, the Schuyler Mansion State Historic Site in Albany has special tours focusing on the Schuyler sisters, made famous by Hamilton the musical. HBO’s John Adams and Amazon’s The Marvelous Mrs. Maisel are two other programs that have gained traction.

The Marvelous Mrs. Maisel hits home for us in the Hudson Valley. In season 2, Midge and her family go on vacation to the famous “Catskills.” We think there’s an opportunity for tourism businesses there to take advantage of this by offering themed tours and overnight packages.

If you’re a destination that is featured in a historical piece, take advantage of the opportunity to work off of entertainment popularity and relate your attractions if possible. Consider offering walking tours, overnight accommodations, themed dinners and more to appease to these fans!