3 Major Mobile Marketing Trends

Mobile marketing budgets are expected to grow by as much as a quarter over the coming year, according to a survey by Warc and the Mobile Marketing Association (MMA) – and for good reason. Here are three of the top trends in Mobile Marketing today. Apps & Social Commerce Consumers are beginning to rely more…

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Using Facebook for Peer-to-Peer Fundraising

Nearly 1/3 of all online nonprofit revenue is brought in by peer-to-peer fundraising, a method where supporters advertise on an organization’s behalf. Why start from scratch when you can build upon a pre-existing network? The supporters you already have on board can be your voice to future donors. Because the relationships they have are already…

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Viator: A Vital Resource

Travelers want to feel like they’ve got the inside scoop when booking their next trip. Statistics show that when researching a destination, tourists will use an average of 6.5 different devices to collect information, and some will visit up to 38 websites before booking their travel. With so many tour groups out there competing for…

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