Social Media Management
The Marketing Benefits of LinkedIn
By Bethany, Social Media Strategist | April 1, 2019 While more than 500 million professionals subscribe to LinkedIn—87 million of them Millennials—too many organizations still think of it as primarily a job search and recruiting tool. Of all the most popular social media platforms, LinkedIn offers the most opportunities to generate new customers and strengthen relationships…
Read MoreInfluencer Marketing: How to Get Results
By Bethany, Social Media Strategist | March 11, 2019 By 2020, there will be anywhere from five to ten million marketing influencers across a range of industries, according to Social Chain. No matter what type of business you own, you can benefit from influencer marketing. For the right price (monetary compensation of in-kind products and…
Read MoreYear of Celebrity Influencers for The Big Game
By Bethany, Social Media Strategist | February 4, 2019 This year’s game definitely was not an exciting one, the halftime show was not over-the-top as it’s been in the past, and it seems the climate of the ads were not as exciting either, according to Twitter. However, celebrity influencers played a large role in advertising…
Read MoreWhy It’s Worth Jumping on the Social Media Bandwagon
Bird Box Sweeps Twitter By Bethany, Social Media Strategist | January 3, 2019 As marketers we wonder, if everyone else is doing it, should we be doing it too? Trends come and go so frequently, it’s hard to tell when it’s worth jumping in. Take, for example, the latest Netflix original movie, Bird Box. The…
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