The Banking Consumer Experience: How to Address Banking Consumers’ Concerns in a Post-Pandemic World (Ebook)

COVID-19 has affected consumer behaviors across the board, whether they’re buying milk or deciding on a mortgage lender. Our infographic, “How COVID-19 Affected Consumer Behavior”, highlights how things have changed in recent months.

After hours of research, we realized there was, even more, to learn about industry-specific consumer behavior. We’ve hand-picked some recent statistics to help illuminate and inform marketing strategies for banks and other financial institutions.

Today, banking consumers want...

  • Digital channels for customer service
  • Websites that are designed and perform well
  • Mobile-friendly websites that are better than the desktop version
  • A positive digital user experience

We’ve outlined possible solutions to the problems banking consumers are facing as well as how to incorporate them into your marketing strategy. Ready to learn more? Download the Banking Consumer Experience ebook here: https://bbggadv.com/banking-consumer-experience/.

By Kayla, Account Executive/ Communications Specialist | March 24, 2021

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