Posts Tagged ‘b2b’
How B2B Companies Can Leverage Influencers
According to Statista, in 2021, over 90% of consumers engaged with influencers weekly on social media. If you’re not already working with influencers, maybe it’s time to introduce the idea and include it in your marketing plan. The world of influencers is already a difficult one to navigate but for B2B it can be even…
Read MoreCase Study: Award-Winning B2B Website
Our client’s, Wagner Technical Services, website recently won a Gold Hermes Award for website design. In honor of the win, we thought it would be helpful to share how we did it! We know that many customers are skeptical about a website with poor design. In today’s digital world, customers can judge a company’s legitimacy…
Read More5 Steps to Mapping Your Customer’s Journey in 2021
Thanks to COVID lockdowns people today are more accustomed to shopping for products and services online. According to a recent PwC Global survey, 86% are likely to continue to shop online when social distancing measures are removed. The question now is once they’ve found your company, how do you keep them engaged? We’ve put together…
Read MoreMarketing Non-Predictions for 2021
The end of the calendar year usually brings a slew of predictions on what’s going to change or evolve in business over the following 12 months. We’ve set the trend-watching aside, because as 2020 taught us…the best-laid plans often go awry. So, this year, we’re focusing on what we know, and present our “non-predictions” for…
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