Posts Tagged ‘Brands’
Videographer POV: What’s Trending in Video Marketing and Why It’s Essential
It’s not news that video is an essential marketing tool, but are you using it in the right way? There is so much change in the digital landscape, but we’re staying on top of the trends. Here’s what new in video marketing, why it matters, and some recent videos I love. Video Marketing Trends: Product…
Read MoreTurning Your Video Views Into Leads
By Bethany, Social Media Strategist | February 19, 2020 Video is continuing to outperform other content in the digital world. Using video to nurture and convert your leads is an easy solution for many brands. Back in September, I attended Digital Marketing World Forum and gained helpful video marketing insights from Marketing Director of…
Read MoreCreating a Customer-Centric Social Media Strategy
By Bethany, Social Media Strategist | November 18, 2019 A common misconception of companies and organizations is that social media is another outlet to use for advertising. Social media’s main purpose was to connect people with people, not people with brands. As social platforms continue to grow and evolve, larger corporations and brands are altering…
Read MoreIs TikTok the New Vine?
By Bianca, Account Coordinator | May 20, 2019 TikTok was one of the most downloaded apps of 2018. So what is it? TikTok’s approach seems very similar to that of the now-defunct app, Vine. Vine was a video-sharing app that featured six-second videos. As an audience we tend to prefer short videos, as they are…
Read More