Posts Tagged ‘content’
Marketing Solutions for the Healthcare Industry
By Deborah Garry, President & CEO | August 26, 2019 At BBG&G, we keep our finger on the pulse of the key trends affecting healthcare organizations, and in doing so, realize that they might benefit from technology-enhanced marketing solutions. One of the most promising is marketing automation, described in this post here in greater detail.…
Read MoreDeveloping a Successful Blog Post
By Bianca, Account Coordinator | July 15, 2019 Ever wonder why certain blog posts do better than others? Maybe it’s time to change your approach. Businesses with a blog generate 126% more leads than companies without one. Keeping up with the latest trends and strategies is key to maintaining a successful blog. Blogging Statistics…
Read MoreHow to Build Your Brand as a Thought Leader
By Deborah, President & CEO | June 12, 2019 Thought leadership is a method of self-marketing, by publicly demonstrating your capabilities and expertise in a specific industry or subject by addressing how to meet unique challenges or concerns that clients or customers face. Because a reputation grows over time, thought leadership campaigns generally involve…
Read MoreSeven PR Rules Every Organization Should Know
By Debbe Garry, President & CEO | June 10, 2019 As your organization reviews your 2019 marketing communications plan, now is the ideal time to review the seven rules on which all successful public relations programs rely: PR is about building relationships. In other words, public relations uses a variety of communications strategies and techniques,…
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