Is TikTok the New Vine?

By BBG&G Advertising & Public Relations | May 20, 2019

By Bianca, Account Coordinator | May 20, 2019 TikTok was one of the most downloaded apps of 2018. So what is it? TikTok’s approach seems very similar to that of the now-defunct app, Vine. Vine was a video-sharing app that featured six-second videos. As an audience we tend to prefer short videos, as they are…

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The Marketing Benefits of LinkedIn

By BBG&G Advertising & Public Relations | April 1, 2019

By Bethany, Social Media Strategist | April 1, 2019 While more than 500 million professionals subscribe to LinkedIn—87 million of them Millennials—too many organizations still think of it as primarily a job search and recruiting tool. Of all the most popular social media platforms, LinkedIn offers the most opportunities to generate new customers and strengthen relationships…

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