Social Media Content Calendar Best Practices and Template

social media planning

So, you decided to start your social media journey for your business, congrats! But what’s next? You might find yourself stuck, trying to figure out what your next move is or where you need to begin. We’re here to help! The best way to get started is to create a social media content calendar with…

Read More

YouTube: the Largest Social Media Platform Worldwide

Iphone with youtube logo

Why aren’t businesses utilizing it? For several years, YouTube has been among the best performing platforms online. According to Oblero, it is the second most popular social media platform and second most popular search engine. So, why is it that only 9% of small businesses are using YouTube? (Brandwatch 2020) Starting a YouTube channel, especially…

Read More

Why Video Marketing Matters

Smartphone with tiktok

Video marketing is starting to make a splash, as it becomes the top marketing strategy in the industry. With older platforms like YouTube staying strong, fresher ideas are appearing on platforms like TikTok. YouTube is one of the top social media platforms in the world. According to Hubspot, 35% of people surveyed used the 16-year-old…

Read More

Pinterest: The Visual Search Engine

Pinterest Icon

Need a good excuse to start using Pinterest in your Social Strategy? According to Pinterest, there are 5 billion searches per month. Not convinced yet? According to Oblero, as of April 2021, there are about 478 million monthly active users on the site. Now, these numbers are not as high as platforms such as Facebook…

Read More