Posts Tagged ‘social media’
YouTube: the Largest Social Media Platform Worldwide
Why aren’t businesses utilizing it? For several years, YouTube has been among the best performing platforms online. According to Oblero, it is the second most popular social media platform and second most popular search engine. So, why is it that only 9% of small businesses are using YouTube? (Brandwatch 2020) Starting a YouTube channel, especially…
Read MoreShould you be using Instagram Reels? The answer: yes.
The perfect time to create a strategy for Instagram reels is now! At BBG&G we decided it was now or never. At the beginning of the Summer, we decided to start developing reels. At first, we took some time to test the platform and hone our capabilities, and were not creating and uploading consistently. When…
Read MoreTwo New Mobile-Friendly Websites
We recently launched two new websites – Helen Hayes Hospital and New York State Bridge Authority. Read on to see how we did it! The New York State Bridge Authority (NYSBA) has successfully worked to maintain and operate key Hudson River crossings for the recreational, social, and economic benefits of the people of the region.…
Read MoreWhy Video Marketing Matters
Video marketing is starting to make a splash, as it becomes the top marketing strategy in the industry. With older platforms like YouTube staying strong, fresher ideas are appearing on platforms like TikTok. YouTube is one of the top social media platforms in the world. According to Hubspot, 35% of people surveyed used the 16-year-old…
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