BBG&G Blog: Expert Insights on Marketing
Check Out Our Latest Blog:
After weeks of emails back and forth and peeking at the company calendar, I finally got the chance to sit down and talk with Alyssa. As the head of the creative department, she is either developing a website, creating ads, on calls with clients, or assisting the team with their…
Read More
What is an influencer? And why does it seem like they’ve taken over the internet? They seem to be all over Instagram and TikTok. So how exactly are they getting so popular, and how do we learn from their fame? Influencers are people that gained a following on social media…
Read More
When we need a bit of inspiration or want to learn about the latest trends, Instagram is the first place we go! Here are our five must-follow Instagram accounts: @LaterMedia – If you work for a Marketing or Advertising Agency you need to follow @latermedia! Their reels are hilariously relatable…
Read More
It can be daunting to find trending content or even to know what you should post on social media to stay relevant. We use a few tools to help us do the heavy lifting: Feedly We use Feedly to find trending articles to share across our social media accounts, as…
Read More
For the first time since 2019, national tourism industry leaders and state and regional executives were able to come together in person for NYSTIA’s (New York State Tourism Industry Association’s) spring New York State Tourism Conference. The theme for this year’s conference, held in Westchester County, was Recovery & Resurgence.…
Read More
Millbrook Vineyards & Winery | Corporate Gift Campaign BBG&G launched a LinkedIn advertising campaign to reach the corporate B2B market in search of gifts for employees and clients during the holiday season. We targeted professionals in the local tri-state area in the banking, financial services, insurance, investment management, and real…
Read More
Debbe settled into the swivel chair across from my desk. “Okay, I’m all yours!” she says with a bubbly tone and a smile. You can feel Debbe’s presence when she walks into a room. After 25 years in business, we can finally get a glimpse into how Debbe started out.…
Read More
According to Statista, in 2021, over 90% of consumers engaged with influencers weekly on social media. If you’re not already working with influencers, maybe it’s time to introduce the idea and include it in your marketing plan. The world of influencers is already a difficult one to navigate but for…
Read More
Helen Hayes Hospital is a leader in the field of physical rehabilitation and research since its founding in 1900 and is widely recognized as one of the nation’s premier physical rehabilitation hospitals. They provide innovative and compassionate care to individuals following catastrophic injuries and disabling surgeries or illnesses, enabling them…
Read More
Social media is always changing but these tools have been our tried-and-true through the years. Canva Pro Our social team has always been a big fan of Canva but never made the plunge into getting Canva Pro. Recently, we decided it was time and we are never looking back. Canva…
Read More