How to Optimize for Social Media Search

How to Optimize for Social Media Search

What is Social Media Search and why is it important? According to an Internal study by Google, 40% of 18 to 24-year-olds are now using social media as their primary search engine. More people are posting their experiences, reviews, and opinions on social media allowing others to make purchasing decisions based on real people. Here…

Read More

2023 Trends to Watch

2023 Trends

The holiday season is one of our favorite times of the year. It’s time to savor our blessings, celebrate the achievements of 2022, look ahead to the new year and explore what is to come. Check out the list of marketing trends below that we will be keeping an eye on in 2023. Micro-influencers instead…

Read More

Spooky Marketing Mistakes to Avoid

Halloween pumpkin

Listen up, witches and ghouls! We have been spooked all season long by watching these marketing mistakes take place: Avoiding Email Marketing. According to McKinsey, Email Marketing is 40x more effective at customer acquisition than social media. So, what’s stopping you? Email marketing is a great way to reach out to new, current, and future…

Read More

More Than A Social Media Specialist: Silvia Marin

Silvia working at desk looking at computer

Meet Silvia, our social media specialist! I got the chance to interview her, taking time from her busy schedule to find out a little bit more about why she chose this career, where she finds inspiration, and her future goals. As our social media specialist, Silvia is in charge of creating fresh and trending social…

Read More